The Evolve Blog

What Makes a Great Convention Demo?

What Makes a Great Convention Demo?

So you’ve announced your game. Maybe you even released an awesome, not-shit trailer that got a lot of views on YouTube. But unless your game is part of a blockbuster franchise, most attendees at your convention of choice probably haven’t heard about it. Those who walk...

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The worst mistakes in the worst trailer ever

The worst mistakes in the worst trailer ever

If you ask me how I feel about German sausages, I would tell you that they are the wurst. Coincidentally that’s the same answer I’d give if you ask me how I feel about the following mistakes and the trailer we made when we put all of them together. Here's the trailer...

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How to Make a Not-Shit Game Trailer

How to Make a Not-Shit Game Trailer

Creating a top-quality trailer that shows off your game and--more importantly--gives the viewer a taste of what it feels like to play your game, is the single most important piece of marketing you need to do. Everyone wants to make a trailer that's hot-shit, but that...

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The Evolve PR Scavenger Hunt at PAX East 2017

We always like to try out new things--new ways to help streamers, media, and... well... whoever get the most out of their time at events. PAX can be an overwhelming experience, with so many games to play, and all those shiny lights. It can be hard to figure out what's...

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