The Evolve Blog
2023 Summer Showcase Study
Before we dive in... This time of year a lot of PR, community, and marketing teams are busy looking ahead, considering which events to attend, and when and where to make their big announcements. The summer window presents a prime opportunity to get your game in front...
Enjoy Evolve’s free, professional contact-database template
[EASY-TO-USE TEMPLATE PROVIDED] You are a dedicated indie team attempting to market your game to the vast sea of media outlets and content creators. This can definitely be overwhelming, but there are ways to organize your pitching to increase your chances of getting...
Welcome to Terminals 3.0
As you might have seen announced last month, Terminals has been around for a full ten years!. With such a legacy under our belts and the site beginning to show its age, we knew it was time for a facelift, as well as to put some really exciting new features we’ve been...
Regional Pricing Study – China
What is this study and why start with China? The US has been the largest gaming market in the world for a long time, so it’s understandable that the industry has been fixated on catering to it in every aspect. However, it’s also unmistakable that other markets are key...
Terminals Turns 10!
Celebrating a decade of connecting press and creators with games For the first eight or nine years of its existence, Evolve was just a PR agency—one that’s always tried to do things a bit differently, sure, but we did the same sort of work as any other agency in the...
Video Game PR 101: The Life Cycle of a PR Campaign
Explore the life cycle of a video game PR campaign, from pre-reveal to post-launch. Learn how to adapt your strategies and maximize impact.
Video Game PR 101: Building a PR & Marketing Campaign
Master the essentials of building a PR and marketing campaign. Learn to plan news beats, set timelines, and engage your audience effectively.
Video Game PR 101: The Sales Funnel
The Sales Funnel – Learn the basics of the sales funnel in video game PR. Discover how each stage impacts your strategy.
Video Game PR 101: Video Game PR Essentials
This post is designed to serve as an overview of video game PR essentials, tailored for those taking their first steps into the world of PR.
To Bluer Skies: Why you should be on Bluesky and how to start.
Blue sky, Bluesky, Bsky. Just what the heck is Bluesky? Why is everyone talking about it? It's not just commentary, it’s social media! Bluesky, also known as Bsky for short, is one of the many new social media platforms that have popped up recently as people...
👏 Social Media Asset Guidelines Q4 2024 Update! 👏
Hear ye, hear ye! 🔔 Social Media Managers and Content Creators near and far, come get your juice! We're back with another update for our free-to-use tool, the Social Media Asset Guidelines. We've got some big updates, both old and new. We've also added not one, but...
The anatomy of a news post
A major part of what we do for our Evolve Community clients is crafting informative, and engaging social posts for various platforms.. While onlookers may think that it is all memes and shitposts, we sadly have to be professional every once in a while. A sizable...
Evolve Introduces the Evolve PR Communications and Marketing Fund to Support Indigenous Education In Cooperation With Indspire
Evolve is thrilled to announce the Evolve PR Communications and Marketing Fund alongside our friends at Indspire, which invests in the education of First Nations, Inuit, and Métis people for the long-term benefit of these individuals, their families and communities, and Canada.
We're not your typical PR agency.
Hell, that’s only part of what we do these days. Let’s talk!
