by Staff | Feb 14, 2024 | Events, Interesting, Marketing, PR
Before we dive in… This time of year a lot of PR, community, and marketing teams are busy looking ahead, considering which events to attend, and when and where to make their big announcements. The summer window presents a prime opportunity to get your game in...
by Staff | Feb 12, 2024 | Marketing, News, PR, Video
Evolve is thrilled to announce the Evolve PR Communications and Marketing Fund alongside our friends at Indspire, which invests in the education of First Nations, Inuit, and Métis people for the long-term benefit of these individuals, their families and communities,...
by Jessie Lo | Jul 27, 2023 | Marketing, Media and Content Creator Guides, Social Media
Making memes sounds a lot easier than it is. No seriously, at its most basic level, you’re going to find a poor-resolution still image with big blocky bolded text. You must be thinking, where is the struggle? It’s just memes. Well, have you ever seen a...
by Michael Luis | Jul 6, 2023 | Marketing, Personal Story, Social Media
As a social media and community specialist, people often ask me what my job entails. I usually just say “I’m the guy who reads all of the comments” to which I almost always get the response “I’m so incredibly sorry.” It’s honestly not that bad though. Even when...
by Christophe Garlaschi | Mar 31, 2023 | Events, Marketing, PR, PR Pro Tips
Breaking Down the Noise When the pandemic started three years ago, the gaming industry went through a major shift. Public events were canceled, titles became delayed, and remote work became the norm for a time. The reverberations from these changes forced us to...
by Christian Laventure, Christophe Garlaschi | Aug 30, 2022 | Marketing
In April 2021, Steam launched their UTM (urchin tracking module) analytics feature into open beta. This provided further data to developers to measure the effectiveness of their marketing efforts on the platform. A valuable part of what we do as an Insights team...
