by Carly Shields | Jul 19, 2017 | PR, PR Pro Tips, Press Kits
So, you’re ready to start sharing art from your game. Great! Images, especially shared through social media, are one of the fastest ways to spur organic growth and awareness. That said, there is a right way and a wrong way to display your beautifully crafted models...
by Matt Broitman | Jul 5, 2017 | Events, PR, PR Pro Tips
Convention season is an unruly beast, and even with years of experience under our collective belts here at Evolve PR, events are always something of a hassle: is it worth our time to chase after appointments with media, streamers, and YouTubers? Should we focus our...
by Tom Ohle | Jan 7, 2014 | PR
Let’s face it: video game marketing hasn’t always been the best. We have to get people excited about products that are half-finished (or just a twinkle in the designer’s eye); we have to deal with development delays that throw our well-planned...
by Tom Ohle | Jun 27, 2013 | PR
This is a guest post from Lonely Few’s Rod Green. Go to https://blendoku.com to grab this game — it’s free — for iOS or Android. Colorblindness affects a large number of people and to varying degrees and we got a LOT of people saying...
by Tom Ohle | Jun 24, 2013 | PR, PR Pro Tips
Yeah. I said it. After years of “certainty” that weekends are, like, totally stupid when it comes to sending out game news, I may have to eat a bit of tasty, tasty crow. Yesterday (Sunday), because of a fortuitous tempest of convenience — I was awake...
by Tom Ohle | May 13, 2013 | PR, PR Pro Tips
We spend way too much time in our team Skype chats talking about how to do a better job of… umm… our jobs. Granted, much of it is brought on by my own anxiety about the gradual death of PR as a profession, as well as an unfortunate rebellious streak that...