by Tom Ohle | Mar 15, 2013 | PR
Oh boy… whoever decided that two of the industry’s biggest trade shows should be within a week of each other needs a serious talking-to. Regardless, Evolve PR will be at PAX East and GDC, and more importantly, our clients will be there. This is a great...
by Tom Ohle | Feb 22, 2013 | PR Pro Tips
I guess you could say it’s a pretty rough time to be in video game PR. Our relationships with press have come under scrutiny, the media landscape has changed dramatically in a short period of time, and — most recently — the very concept of...
by Tom Ohle | Jan 25, 2013 | PR, PR Pro Tips
Some time ago, we ran an informal survey among journalists/media/writers/editors in the games industry about their experiences with PR. Our motive was quite simple: to suck less… and to help other PR reps suck less. We’re releasing our findings in a series...
by Tom Ohle | Dec 19, 2012 | PR
Okay, so normally I do everything I can to avoid criticizing someone’s PR efforts. Who am I to say that the way you’ve learned to do something is wrong? Well, in this case, I want to give a bit of advice to the fine folks at Hammerpoint: please, guys, stop...
by Tom Ohle | Dec 10, 2012 | PR
If you follow me on Twitter or read this blog, you probably know that we’re trying to develop some PR services that will help indie devs get the word out about their games without breaking the bank. We’ve been working with a few indies behind the scenes to...
