E3 Trailer-Go-Round Part 1

Everybody who’s anybody in the games industry — me being the most obvious exception — is at E3 in LA this week, shoveling their wares or having wares shoveled into them. As hoped, a lot of companies saved some big announcements and content for the...

Twitter retains customers like I retain water… not well.

Nonsensical headlines aside, I thought this piece by Abbey Klaassen over at Ad Age was an interesting read. She notes: While those numbers are important, the breathless reports have not accounted for what people do after they sign up for a Twitter account. Creating a...