Off to GDC I go! Tomorrow.

Keeping with the tradition of highly frequent blog updates, here’s another highly frequent blog update! I’m heading to San Francisco tomorrow for the illustrious Game Developers Conference, a show that brings together loads of game-industry folks and those...

PR Shorts: The press release

I’m going to try to put together a series of brief posts about PR practices, and thanks to my current diet of cold medication and coffee the best name I could come up with is PR Shorts. I know that sounds like a pair of cut-off jeans that will never give you a...

Treevenge: Awesome

This video is too funny for words. Fun to see some of the Trailer Park Boys alums, including the host of Jonovision (if you live in Canada and are between the ages of, I dunno, 24 and 28, you are the only people who know wtf Jonovision is), but the baby squashing...

PR: Controlling the Media Nation

“I was reviewing a big, anticipated game in a well-known, successful franchise from a top-tier publisher. It’d gotten plenty of slobbery preview coverage from ours and other outlets in the months previous, but the final game was inescapably mediocre. So I...

Firey blood dragons, unite!

How about a little quickie on branding? Dragon Age: Origins (not sure why Dragon Age didn’t work out on its own) and Guild Wars 2 are two fairly highly anticipated entries in the fantasy-RPG space. So how could they possibly end up with such similar branding? I...