by Staff | Apr 29, 2009 | PR
In light of Tom Ohle’s fine new blog, I started thinking about the value of the PR junket, of which I have attended several thousand. One must wonder, is there any value in the PR junket? The three-day trip to Europe? The two-day soiree in Mexico? Are video game...
by Staff | Apr 29, 2009 | PR
Before we all get too deep into the details and theories of PR and marketing, I wanted to thank Tom for setting all this up. He’s got a nice group of PR, marketing and media people involved here – many of whom I’ve worked with before in some...
by Staff | Apr 28, 2009 | PR
Welcome to the future of public relations: Despite the dizzying array of tools (Facebook, Twitter, a mysteriously-timed sudden resurgence of interest in booth babes, etc.) now at our disposal, the basics still look much the same as they did yesterday. Or rather, they...
by Staff | Apr 28, 2009 | PR
I get it, social networks are all the rage (see my roundtable post coming soon.) But as with all formal business, why would you leave something to chance? With the unreliability of the ever-growing Twitter, is it really fair to assume that I’m going to get your...
by Staff | Apr 28, 2009 | PR, PR Pro Tips
This site isn’t just going to be about pretty people talking about pretty things, you know. We actually do hope to generate some intelligent discussion on issues that are important to marketers and consumers alike. To get that discussion going we’re going...