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E V O L V E M O B I L E

Jobs at Evolve PR

At Evolve, we’re committed to not sucking. If you’re someone who’s also interested in not sucking, and who has hobbies like… oh, playing video games, reading about the games industry, promoting video games, trying to understand why games still cost $60, etc., you might be interested in working for us!

Why work at Evolve?

Just because! Oh fine, you need more real reasons. How about…

  • Work from anywhere – home, the beach or that totally cool coffee shop down the street so you can look all professional and stuff.
  • Flexible work hours and a 35-hour work week. Focus on the “life” part of “work-life balance.”
  • Health and dental benefits.
  • Be part of an agency with an exceptional reputation, aiming to break free from traditional PR in creative and exciting ways.
  • Liberal vacation time!
  • Work on a wide range of games, from AAA blockbusters to underdog indies.
  • Educational allowance so you can get better at… well, whatever you’re doing.
  • Enjoy working on a small team, wearing various hats. No funny hats, though. Oh, who am I kidding? Wear whatever hat you want, you weirdo.
  • Pants optional.

Open Positions

It’s time for Evolve PR to… wait for it… evolve. We have rather lofty ambitions for the future (shit, we probably shouldn’t tell people, right?), and are looking for some help! At this time we are focusing on expanding our team in Canada.

PR/Marketing Specialist

Are you an experienced PR, advertising, or marketing specialist who’s ready to find novel answers to the evergreen question, “How do we get people to hear about this game?” The media landscape in gaming is constantly changing, and old methods that may have worked just a year or two ago just aren’t going to do the trick. We’re seeing an exponential rise in the number of games released each week, media and content creators who are being inundated with irrelevant games from shoddy promoters, and overall information overload thanks to a social media scene that favours controversy and the most popular games. No problem, though! Adapting to changing conditions is what we’ve been doing since we started, and we’re looking for another amazing person to help us usher in the evolution of game promotion. Note that we’re not just hiring people with PR experience, though; we think that someone from an advertising or marketing background–with a bit of guidance–could be a perfect fit for the job.

Duties

  • Work Hard. We are often a game developer’s only marketing team, and we owe it to them to kick some ass. Sure, things don’t always go as well as we want them to, but we have to do everything in our power to make magic happen.
  • Promote. In this role, you’ll be tasked with developing and executing effective PR/promotional strategies for a wide range of projects, from indie to AAA. That doesn’t just mean sending out press releases and review codes, but trying to come up with a wide range of promotional ideas and campaigns to build buzz and reach players. Spread your wings and think about how to gain attention through a mix of PR, social media, and marketing efforts (or whatever we’re helping a client with).
  • Cooperate. Work with Evolve’s PR and social media/community team, our research team, video producer, and client counterparts to execute said strategies and ensure that everyone’s efforts support the others.
  • Get Creative. Perhaps the most important part of this job is to really understand what makes a game unique or interesting, and being able to come up with creative ways to convey those elements to players, media, and content creators. There aren’t really any rules to the Evolve way of doing PR (other than not being an asshole, I guess); like we said, we’re looking for people to bring a fresh approach. Boring press releases, GTFO. Instead, it’s a matter of thinking up anything that might get people talking.
  • Connect. Work with media, content creators, and streamers to get games played. That doesn’t always mean, “Hey here’s a game; play it!” You need to approach the right people with the right game, and start a conversation about why it might be interesting to them.
  • Pitch. Develop and pitch relevant stories to enthusiast and mainstream media. We don’t like to spam people who don’t give a damn about whatever we’re spamming them about, so you really need to understand what’s going to appeal to each writer/outlet/contact and try to, y’know, come up with something interesting.
  • Organize Events. Manage press tours, trade show presence and other real-world activities.
  • Write. Write blog posts, creative website content for clients, press releases (hey, sometimes they’re helpful) and whatever else comes up.
  • Report. Convey to clients what we’ve done and the impact it had, using real-time or day-of updates, as well as longer-term reports.
  • CommunicateKinda obvious, no? You’ll be communicating with Evolve staff, clients, media, streamers, video creators, asset producers, and the general public.

Requirements

  • Must be a legal Canadian resident, ideally near a development hotbed like Vancouver, Toronto or Montreal.
  • Highly self-motivated and organized.
  • 3+ years of experience in video game PR, advertising, or marketing roles.
  • Strong understanding of the gaming media landscape, Twitch/Mixer, and YouTube.
  • Established contacts in the gaming media, as well as with influencers (YouTube content creators, streamers, etc.).
  • Avid gamer, with knowledge of indies, AAA, consoles, PC, and mobile landscapes.
  • Able to travel without getting arrested at the border.
  • Fully on board with our approach to PR: it’s not just media relations and top-tier exclusives.
  • Amazing communication skills, highly personable and able to talk to all manner of people.
  • Experience writing/producing/conceptualizing creative content that’s had an impact.
  • Strong understanding of social media practices and platforms.

Would Be Nice

  • Experience pitching stories to a wide range of media… and actually getting people to cover said pitches.
  • Experience managing trade shows, including booth planning, developing demo scripts and media scheduling.
  • Experience in influencer outreach, securing paid promotions, etc.
  • Experience in both organic and paid social media campaigns.
  • Extensive contacts within the gaming industry – other PR folks, developers, execs, etc.
  • We’re hoping to add diversity to our team, and as such very much encourage applicants from a wide range of backgrounds.

Ready to Apply?

Email your resume, cover letter and salary expectations to jobs@evolve-pr.com citing the PR/Marketing Specialist position.


PR/Marketing Coordinator

Are you itching for an opportunity to get into a marketing job in the video game industry? Do you love to meet and get to know people? Are you stupidly passionate about video games–particularly those of the indie persuasion? Do you spend most of your spare time talking to friends and people online about video games? Do you live in Canada? Can you write well? Do you watch and love video game streams and YouTube videos? Do you think you can dig into what makes a game special, then find ways to tell the world about those things? Are you a really nice person and not a giant ass? If your answer to this flood of questions is a resounding “HELL YEAH,” then you just might be the right fit for our PR/marketing coordinator position.

Now… this job description sounds an awful lot like the PR/marketing specialist job above, because it is! It’s an entry-level gig, though. In this position you’ll spend a bit more time learning the ropes, working in a support role with senior staff.

Duties

  • Tell Stories. You will leverage your creative side to tell a compelling story about video games and the companies that make them. Uncover the really appealing parts of a game and find a way to tell the world about them.
  • Get Creative. Perhaps the most important part of this job is to really understand what makes a game unique or interesting, and being able to come up with creative ways to convey those elements to players, media, and content creators. There aren’t really any rules to the Evolve way of doing PR (other than not being an asshole, I guess); we’re looking for people to bring a fresh approach. It’s a matter of thinking up anything that might get people talking. If that means making macaroni art, so be it.
  • Promote. In this role, you’ll be tasked with developing and executing effective PR/promotional strategies for a wide range of projects, from indie to AAA. That doesn’t just mean sending out press releases and review codes, but trying to come up with a wide range of promotional ideas and campaigns to build buzz and reach players. Spread your wings and think about how to gain attention through a mix of PR, social media, and marketing efforts (or whatever we’re helping a client with).
  • Cooperate. Work with Evolve’s PR and social media/community team, our research team, video producer, and client counterparts to execute said strategies and ensure that everyone’s efforts support the others.
  • Build Relationships. Network, network, network. That sounds like a chapter from some nightmarish business-school textbook, but really, in PR, it’s all about having genuine relationships with all manner of writer, streamer, content creator, game developer, and even players. Talk to them, listen to them, give them what they want.
  • Pitch. Develop and pitch relevant stories to enthusiast and mainstream media. We don’t like to spam people who don’t give a damn about whatever we’re spamming them about, so you really need to understand what’s going to appeal to each writer/outlet/contact and try to, y’know, come up with something interesting.
  • Organize Events. Manage press tours, trade show presence, and other real-world activities.
  • Write. Write blog posts, creative website content for clients, press releases (hey, sometimes they’re helpful) and whatever else comes up.
  • Report. Convey to clients what we’ve done and the impact it had, using real-time or day-of updates, as well as longer-term reports.
  • CommunicateKinda obvious, no? You’ll be communicating with Evolve staff, clients, media, streamers, video creators, asset producers, and the general public.

Requirements

  • Must be a legal Canadian resident, ideally near a development hotbed like Vancouver, Toronto or Montreal.
  • Highly self-motivated and organized.
  • Passion for the video game industry and PR/marketing field.
  • Strong understanding of the gaming media landscape, Twitch/Mixer, and YouTube.
  • Avid gamer, with knowledge of indies, AAA, consoles, PC, and mobile landscapes.
  • Able to travel without getting arrested at the border.
  • Fully on board with our approach to PR: it’s not just media relations and top-tier exclusives.
  • Amazing communication skills, highly personable and able to talk to all manner of people.
  • Experience writing/producing/conceptualizing creative content that’s had an impact.
  • Strong understanding of social media practices and platforms.

Would Be Nice

  • Experience with community management and/or social media campaigns.
  • Experience producing social media content that’s attracted solid attention.
  • Graphic design and/or video editing capabilities.
  • Experience attending and/or managing trade shows, including booth planning, developing demo scripts and media scheduling.
  • Established contacts within the gaming industry – media, streamers, content creators, community managers, other PR folks, developers, execs, etc.
  • We’re hoping to add diversity to our team, and as such very much encourage applicants from a wide range of backgrounds.

Ready to Apply?

Email your resume, cover letter and salary expectations to jobs@evolve-pr.com citing the PR/Marketing Coordinator position.


Video Editor/Producer

Evolve PR is one of the leading names in video game PR, working on such franchises as The Witcher, Fortnite, Conan Exiles, and many more. Just over a year ago, we launched our exceptionally ambitious video department, through which we’ve produced a wide range of video content to help get people excited about our clients and their games. We’ve pumped out some great work for developers of all sizes—examples of which you can find at http://video.evolve-pr.comproducing everything from the initial concepts to visual effects, shooting live-action video, and creating custom animations. We’re looking for a talented video-production all-rounder who’s ready to wear a variety of hats to produce stand-out, effective marketing content while managing and maximizing both quality and cost efficiency. In this role, you’ll be working with and supporting our video lead, Ryan, while producing promotional videos from concept to delivery, and teaming up to tackle larger projects.

This is a remote position—work from home in your underpants!—though our ideal candidate will be located in Vancouver. Candidates must be legal residents of Canada.

Responsibilities

  • Develop. You will be working closely with clients and our video lead to develop concepts that excel at achieving client goals in unique and entertaining ways. You will be required to create and sell your own ideas to the client to get them on board. We don’t want to push out standard, boring gameplay trailers, so a creative mind and a desire to do things a bit differently are very important.
  • Plan. Communication and organizational skills are essential for a project’s success. You’ll need to plan out project timelines–and stick to it!–while ensuring that everyone involved is kept in the loop as the project progresses.
  • Execute. Whether it’s organizing a live-action shoot, recording gameplay, or sourcing artwork from a client, you will be expected to execute the tasks that need to happen within a  timeframe that allows for client feedback and approvals.
  • Produce. As a video jack-of-all-trades, you’ll be cracking on with all manner of activities in order to build videos, including VFX, editing, music selection, and colour correction. You’ll be expected to deliver high-quality final products from the get-go, but if there are areas that you could be stronger in, then we’ll work to develop them.
  • Be Resourceful. You’ll be a massive part of the video department at Evolve PR, so you’ll be working closely with a small team, dividing responsibilities and adapting practices to make sure you are as effective as possible; a guerrilla attitude toward video production is a must.
  • Improve. Monitor the gaming industry, tracking successful trailers and dissecting them to identify core components of success. The market is always changing, and we need to be utilizing new skills and information at all times to create content that is ahead of the curve.
  • Collaborate and Communicate. Work with Evolve’s PR and research teams, as well as client counterparts to execute strategies and ensure that everyone’s efforts support the others. Your professional, concise communication is vital. We’re a client-focused business, and so keeping our clients happy is crucial.
  • Get Creative. You’ll need a fresh-thinking approach to marketing and a willingness to push expectations by doing things differently. Most importantly, we need to get creative about how best to present game elements in an exciting and engaging way; it’s a matter of thinking up anything that might get people talking.
  • Stay on top of things. You will have to juggle multiple ongoing projects and be solely responsible for the successful continuation; a self-motivated work ethic is imperative.
  • Educate. We are committed to improving practices across our industry, and each person on the Evolve team is encouraged to share best practices and other insights with clients and the public via blog posts, white papers, conference talks, and more.

Requirements

The ideal candidate will have a mix of the following qualifications:

  • 3 to 5 years experience producing video content that sells products of some kind (video game trailers a plus but not mandatory).
  • A editing whiz, able to “polish turds” with the power of a good edit or VFX makeover.
  • Client management background – maybe you’ve been self-employed or had business-development responsibilities before.
  • Must be a legal Canadian resident, ideally in Vancouver (though applicants from other locations within Canada will be considered).
  • Highly self-motivated and organized.
  • Avid gamer, with knowledge of indies, AAA, consoles, PC, and mobile landscapes.
  • Amazing communication skills, highly personable and able to talk to all manner of people.
  • Experience writing/producing/conceptualizing creative content that’s had an impact.
  • Knowledge of narrative structure and how to sell a product through video.
  • Adept with editing and post-production software (ideally Adobe Suite – Premiere, After Effects, Photoshop).
  • Able to assist on small-team, live-action shoots – some background in production is a bonus.
  • Strengths in sound design, game-footage capture, 3D animation or advanced VFX also a bonus.
  • A constant learner, eagerly keeping an eye on video-production developments and new practices.
  • You do need to have a production-capable PC/laptop, ideally with the ability to capture high-quality game footage.

Ready to Apply?

Email your portfolio and/or resume, cover letter and salary expectations to jobs@evolve-pr.com, citing the Video Producer position. Please be clear about your role on any video projects you send along. And hey, feel free to get creative with your application; show us why you are the best candidate, and why we’d be jerks not to hire you. Stupid, stupid jerks.


Occasional Freelancing Opportunities

While we don’t have any ongoing gigs available at the moment, we are looking to meet some great contractors who could help us out here and there. If you feel like you’re exceptionally qualified or otherwise just want to impress us with a fancy resume, you’re more than welcome to contact us at info@evolve-pr.com.

Web Development and/or Design Wunderkind

Sometimes the power of our ideas can’t be contained simply by the “PR” label. We’re looking for an incredible, up-and-coming web designer and/or developer to help us build engaging, creative websites that tie together our other efforts. This could be two different people or one amazing person who can handle it all.

If you can create beautiful, modern websites, we’re interested in seeing your portfolio and talking to you about potential partnerships. Email us at info@evolve-pr.comNote: this would be a contract position with demand whenever, y’know, we run a campaign where we need this sort of help.

Print Designers, Illustrators and Artists

Sometimes we need artwork. That might be physical art. It might be character artwork. Maybe it’s a painting. Perhaps an infographic. In short: if it’s not web design but other forms of art, we may occasionally need a hand. Interested in helping us create cool campaigns to promote video games?

Holler with a portfolio at info@evolve-pr.comNote: this would be a contract position with demand whenever, y’know, we run a campaign where we need this sort of help.

Prop Builder/Costume Designer/Industrial Designer

Yes, that’s a pretty all-encompassing job title. Again, this could be one person or various people to complete different jobs. Essentially, we’re looking for some incredibly creative types who are adept at building things, creating artisanal masterpieces of all sorts.

Whether you’ve crafted exceptional cosplay outfits or movie monsters or props or whatever, we’d love to chat and see your portfolio. Email us at info@evolve-pr.comNote: this would be a contract position with demand whenever, y’know, we run a campaign where we need this sort of help.

Videographer/Director/Producer

We create videos featuring gameplay for our clients. Sometimes we may want to do some live-action video. That’s where you come in. While we can handle a good chunk of this ourselves, it’s not totally in our wheelhouse; so we’re looking for some rising stars in the film/video world who may be interested in helping out on occasion. We want to create memorable videos and other cross-media campaigns. Help us.

Email info@evolve-pr.com with a portfolio, and maybe we can work together in the future. Note: this would be a contract position with demand whenever, y’know, we run a campaign where we need this sort of help.

On the Blog
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