Whether or not you’re going into the game industry, read these. Last week, I got to take part in what I consider to be a privilege — I got to review work portfolios for graduating PR students from the University of Oregon. Think of it as a sort of job interview…
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So you’ve found a game you are dying to make content for, you’ve hunted down the correct PR person and you’re about to send off an email to request a code. But wait! PR agents get tons of messages requesting codes every day and each of these messages needs to be verified…
Read MoreIf you’re reading this, then heck yeah, I’ve already cleared one of the first hurdles of communication – getting your attention. Thank you for that! Have I mentioned how awesome you are? Yes, you’re awesome. Okay, enough with the flattery. In public relations, one of our biggest challenges is getting the stories…
No Comments Read MoreIf you’ve been keeping up with our blog posts, you might remember a post about our completely unreasonable expectations of the media. This blog post is somewhat related to that and is meant to help with what seems like the simple task of requesting a copy of a game from us. See,…
No Comments Read MoreConvention season is an unruly beast, and even with years of experience under our collective belts here at Evolve PR, events are always something of a hassle: is it worth our time to chase after appointments with media, streamers, and YouTubers? Should we focus our attention on one group? Is it worth…
1 Comment Read MoreIn the coming months, we’re going to present a series of tips and guides about various parts of this wondrous industry, focused on helping media and content creators–new and established–to work with PR (or developers and publishers in general) more effectively. Some of it may seem elementary to folks who’ve been doing…
No Comments Read MoreI’m going to try to put together a series of brief posts about PR practices, and thanks to my current diet of cold medication and coffee the best name I could come up with is PR Shorts. I know that sounds like a pair of cut-off jeans that will never give you…
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